theSkimm

theSkimm helps women live smarter.

As women鈥檚 lives and the larger world become ever more complex, theSkimm provides the information, tools, and services women need to confidently make the decisions that are right for her. Since defining the newsletter category over a decade ago, theSkimm has become a trusted and beloved source of information and support for its audience of millions by seamlessly integrating into their existing routines, fundamentally changing the way they engage with content and make decisions. Today, theSkimm ecosystem includes the Daily Skimm, Daily Skimm: Weekend, Skimm Well, Skimm Money, Skimm Sports, and Skimm Shopping newsletters; the 鈥9 to 5ish鈥 and 鈥淲ell Played鈥 podcasts, and Skimm+, a premium subscription offering.

16MM+ Audience Across Platforms

Audience of over 16 million across platforms

1MM Super Users

Most highly engaged users who activate regularly within theSkimm's ecosystem

5MM Newsletter Subscribers

5 million Daily Skimm newsletter subscribers

Recent News

Yahoo! Finance  
"We are honored to be recognized as a Leader in the 2025 SPARK Matrix鈩 for Enterprise Email Security. This acknowledgment reflects our commitment to delivering a truly comprehensive, layered approach to protecting email still the number one vector for cyberattacks. Our focus has always been on empowering organizations with modern, integrated tools that reduce risk, simplify operations, and strengthen resilience in a constantly evolving threat landscape," says Usman Choudhary, General Manager & CPO, VIPRE Security Group.
Yahoo! Finance  
"The Q4 2025 data reveals a troubling evolution in the strategy being adopted by cybercriminals 鈥 the systematic weaponization of trust," Usman Choudhary, General Manager, VIPRE Security Group, says. "Criminals are undoubtedly exploiting technical vulnerabilities, but they are also exploiting human confidence in the familiar 鈥 be that impersonating a trusted supervisor or executive, mimicking reputable companies and household brands, or hiding behind enterprise security protocols. They are targeting 'trust'. Their approach demands that we rethink how we identify and authenticate interactions and security strategies across every communication and business channel."
USA Today  
BabyCenter, a digital parenting resource which publishes annual reports on trending and popular baby names, is launching "a first-of-its-kind" loyalty program "designed to cheer parents on at every step." The new program titled "BabyCenter Rewards" gives parents the opportunity to turn "everyday app actions into points redeemable for discounts and free products from a lineup of brand partners," which include BabyBjo虉rn, bbhugme, Bobbie, Bodily, DiaperBuddies, Dr. Brown鈥檚, Good Start, Earth鈥檚 Best, ezpz, GloBowl, Lansinoh, Littlebot, Mabel鈥檚 Labels, Nanit, Pirouette Kids, and Prego Expo.
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